Determine the number of times a List Item has been viewed

Question

I want a report that displays how many times a list item has been viewed. I tried to obtain this information from Audit Log Reports but the exported Excel file does not appear to give this information. The columns available are: Site Id, Item Id, Item Type ... Under Item ID I have a list of GUIDs with either a Document or List Item Type. I can see several different List ones.

I know a list item has an ID but does it also have an actual GUID? How can I find what the GUID is of the item so I can cross reference to the report?

Users access the list item by:

http://sharesite/SitePages/NewsDialog.aspx?IDA=21&IsDlg=1

UPDATE: output of Rest (removed body tag to save space)

<?xml version="1.0" encoding="utf-8" standalone="yes"?>
<entry xml:base="http://share.lifecapnet.com/_vti_bin/listdata.svc/" xmlns:d="http://schemas.microsoft.com/ado/2007/08/dataservices" xmlns:m="http://schemas.microsoft.com/ado/2007/08/dataservices/metadata" m:etag="W/&quot;8&quot;" xmlns="http://www.w3.org/2005/Atom">
  <id>http://share.lifecapnet.com/_vti_bin/listdata.svc/StrategicNews(21)</id>
  <title type="text">New Life Capital team making connections at first offsite</title>
  <updated>2016-02-04T12:15:36Z</updated>
  <author>
    <name />
  </author>
  <link rel="edit" title="StrategicNewsItem" href="StrategicNews(21)" />
  <link rel="http://schemas.microsoft.com/ado/2007/08/dataservices/related/TextPosition" type="application/atom+xml;type=entry" title="TextPosition" href="StrategicNews(21)/TextPosition" />
  <link rel="http://schemas.microsoft.com/ado/2007/08/dataservices/related/BngImage" type="application/atom+xml;type=entry" title="BngImage" href="StrategicNews(21)/BngImage" />
  <link rel="http://schemas.microsoft.com/ado/2007/08/dataservices/related/CreatedBy" type="application/atom+xml;type=entry" title="CreatedBy" href="StrategicNews(21)/CreatedBy" />
  <link rel="http://schemas.microsoft.com/ado/2007/08/dataservices/related/ModifiedBy" type="application/atom+xml;type=entry" title="ModifiedBy" href="StrategicNews(21)/ModifiedBy" />
  <link rel="http://schemas.microsoft.com/ado/2007/08/dataservices/related/Attachments" type="application/atom+xml;type=feed" title="Attachments" href="StrategicNews(21)/Attachments" />
  <category term="Microsoft.SharePoint.DataService.StrategicNewsItem" scheme="http://schemas.microsoft.com/ado/2007/08/dataservices/scheme" />
  <content type="application/xml">
    <m:properties>
      <d:ContentTypeID>0x01009E2B3766E4C83B4BB6BBF56C1751719A</d:ContentTypeID>
      <d:Title>New Life Capital team making connections at first offsite</d:Title>
      <d:ApproverComments m:null="true" />
      <d:Intro>Video now available</d:Intro>

      <d:NewsRelease m:type="Edm.DateTime">2016-01-22T00:00:00</d:NewsRelease>
      <d:NewsExpire m:type="Edm.DateTime">2016-02-12T00:00:00</d:NewsExpire>
      <d:TextPositionValue>Bottom</d:TextPositionValue>
      <d:BngImageId m:type="Edm.Int32">52</d:BngImageId>
      <d:ApprovalStatus>0</d:ApprovalStatus>
      <d:Id m:type="Edm.Int32">21</d:Id>
      <d:ContentType>Item</d:ContentType>
      <d:Modified m:type="Edm.DateTime">2016-02-04T12:15:36</d:Modified>
      <d:Created m:type="Edm.DateTime">2016-01-22T09:58:39</d:Created>
      <d:CreatedById m:type="Edm.Int32">184</d:CreatedById>
      <d:ModifiedById m:type="Edm.Int32">184</d:ModifiedById>
      <d:Owshiddenversion m:type="Edm.Int32">8</d:Owshiddenversion>
      <d:Version>2.0</d:Version>
      <d:Path>/Lists/StrategicNews</d:Path>
    </m:properties>
  </content>
</entry>

Answer 1

Yes, a list item has both an ID (integer: 1, 2, 3...) and a UniqueId (a GUID).
You can get the UniqueId of a given item you know the ID of with PowerShell:

$web = Get-SPWeb http://<URL>
$list = $web.Lists["<ListName>"]
$item = $list.GetItemById(<Integer_ID>)
$item.UniqueId

You can get the same all client-side by requesting the REST API:

Client-side (SP2013):

http://sharesite/_api/lists/getbytitle('Site pages')/items/getbyid(21)?$select=UniqueId

Client-side (SP2010), for document libraries:
Get the m:etag value from:

http://sharesite/_vti_bin/listdata.svc/Sitepages(21)

Client-side (SP2010), for lists:
Use the following JavaScript. You can simply copy/paste it in the address bar of Internet Explorer (mind the javascript prefix that me be dropped when you paste it) (and be sure to first navigate to a page of the target site):

javascript:var ctx = SP.ClientContext.get_current(); var item = ctx.get_web().get_lists().getByTitle('Strategic News').getItemById(21);ctx.load(item);ctx.executeQueryAsync(function(){alert(item.get_item('UniqueId'));},null);

EDIT
OK, now that we've found all that, as per your comments, it looks like getting the UniqueId of the item was not what you needed to get view reports.
To get what you want (i.e. views of a given page with a given query string param), the best would be to parse IIS logs. IIS logs contain all information (datetime, client IP, authentified user if any, page URL, request string...) you need here. Just remind they reside on all servers of the farm, so you'll have to get them from all servers to have a complete report. Here are some toools to parse IIS logs:

• Log Parser: free command-line tool
• Log Parser Lizard: a visual layer for Log Parser
• Examples of Log Parser requests for SharePoint