Here's my newest situation: The people I report to don't like the EDIT button on SharePoint list items, and want to create a new, custom button for people to edit list items. They'll even accept a link (with custom text, like CLICK HERE, etc).
Here's what I've done so far: In SPD, I've created a Custom Action in the list item menu. This makes the option come up upon clicking the ellipsis.
But, is there a way to make this come up in the list in its own column, the same way the current edit or ellipsis does?