we are working on sharepoint on-premises 2013, and i am not sure how the sharepoint search result will be ordered ? i know that the search results will show the items/pages which have the most relevant search text, but in our case we are working on enterprise wiki site collection, and let say there are 2 wiki pages which have the same text,so will the wiki page which have been most visited have any advantages over the other page? or "how many times the wiki page has been opened by end users" does not have direct impact on its order inside the search result?
Most clicked is a part of the equation. There's an element of the SharePoint Analytic service running along side search that effects result ranks, but based on Microsoft's own explanation of their rankings: Overview of search result ranking
- Web graph data
- File type
- Interaction (Clicks)
are all a part of what makes a search result show up higher.
See here to change ranking of search results: Changing the ranking of search results