End User
Setting up an alert for blog posts is a bit hidden.
Without a shortcut, the easiest steps I can find to setup a new alert are:
- Click a blog post
- Click "Posts" in the breadcrumb
- Click Actions -> Alert Me
Site Administrator
To manage existing alerts, make sure you are within the site that contains the blog. For example, if your Posts list is at http://server/Site/News/All/Lists/Posts/AllPosts.aspx
then the site is http://server/Site/News/All
Then, click Site Actions -> Site Settings -> User alerts. The URL will be similar to: http://server/Site/News/All/_layouts/sitesubs.aspx
.
To create a shortcut for users, simply create a link to the alerts page on the Posts list. The easiest way to get this link is by following the "End User" steps above. It'll look something like: http://server/Site/News/All/_layouts/SubNew.aspx?List=%7B37D342E1%2D3E21%2D48BD%2DADF4%2D96FD675B37AE%7D&Source=http%3A%2F%2Fserver%2FSite%2FNews%2FAll%2FLists%2FPosts%2FAllPosts.aspx
You can change the Source URL parameter to link back to your main page.